Strategic Insights




Printed interiors, the next ‘place to be’ for printing?

Earlier this month, during the big FESPA show, there was also a little conference called Printeriors. Since I always enjoy conferences, I decided to check it out. Could this be the next big thing for printing companies looking for new opportunities? CONTENTS: Extremely important: all quality aspects | Also: knowledge and…



Door-to-door publicity folders: 92% opening rate…

What do you do with the pile of publicity folders that you get every week? Chances are that you will take a look at them. That’s at least the conclusion of a study in Belgium: 92% of the people receiving publicity folders in their mailbox will read them. A 92%…


It happened: massive, worldwide ransomware cyberattack

About five months ago, I published a blog post titled “Your resolution for 2017: protecting your company against ransomware”. Unfortunately yesterday the nightmare came true: a massive cyberattack affecting over 100 000 computers, and counting, in at least 99 countries. And this within the first 24 hours. In the UK, at…



Short term vs long term strategy: which one pays off?

Earlier this year McKinsey Global Institute (MGI) published a ‘discussion paper’ on the economic impact of ‘short-termism’ and therefor also the difference between short-termism and long-termism. A study that provides some interesting insights… CONTENTS: ‘Corporate Horizon Index’ | The findings | The right metrics? | Why do we buy shares? A…





Smart medical packaging: high tech vs low tech

When you hear ‘smart packaging’, what kind of technology comes to your mind? Probably you think about something high tech, with integrated (printed) electronics and wireless communications. And smart packaging can be like that. But it doesn’t have to be: it can also be very low tech… CONTENTS: The high tech…