Best Practices Archives - Page 3 of 3

First impressions matter: good data hygiene is key for direct mail, good print quality too

13/12/2016

Yesterday I got a direct mail piece from a travel agency. Or to be more correct: I got TWO direct mail pieces… Which doesn’t make a good impression. Why are they wasting my money – […]

Avoiding paper waste: printing company saves 357.000 €/y, with a 3.900 € investment…

06/12/2016

Sometimes it can be easy, you just have to find and use the right incentives. That’s what a printing company in France, named Quo Vadis, did. And now they are saving 357.000 euro per year on […]