Product & Solutions Analysis

XCMYK: regular CMYK gets a boost

Over the last few decades, print has seen a significant increase in quality. Just go to your bookshelf and take a look at an old book with color pictures to see it with your own […]

Best Practices

Not all black is designed equal

Designers know black. Especially when it comes to fashion. When looking at print, it might be a bit more complicated and sometimes strange things can happen to black, unintentionally. Last week I got two different […]

Strategic Insights

A marketers cry for help?

Getting Media Right, that’s the title of a new report by Kantar Millward Brown. As usual, the report offers great insights. But even more: if you read between the lines, there is a cry for […]